Sunday, November 23, 2008

So... You wanna...

Ask Questions? Show love? Talk shit? Contribute? Promote?

Sure, of course you do... In fact we welcome it. No, better yet, we encourage it. But first, we need to go over some ground rules.

If you are just stopping through and wanna drop an email, then whatever, go right ahead. I want you to. Why? because this blog runs off of feedback, especially when it is positive... It makes us all warm and fuzzy inside. And if you say something stupid asinine, go ahead, we welcome that too... However, let us give you a little forewarning in saying that you might get publicly clowned for your words. So, think very carefully before venturing down this path.

And if you aren't one of the "little people" (jk), i.e., public relations contacts, music publicists, etc. we want you too... However, for a different purpose. No, unfortunately, we're not expecting for you to tell us how great we are or any of that brown nosing shit, we want your releases. Yes, the ones about that music artist nobody has heard of, your newest fashion release, a promotional event, or just any type of super-cool, top secret, double probation, ultra official shit that nobody is supposed to hear about yet... Yes, we want this especially.

HOWEVER, with that being said, all of you business contacts need to follow a certain rule too... And that is, your brand must have a certain degree of relevance to this blog. This of course means we are looking for all of you streetwear brands, you high fashion labels, car companies, design firms, artists, so on and so forth. If you aren't sure if you fit or not, send us the press releases anyway... However, for gods sake, this doesn't mean that all of you people that are representatives for roofing companies, get rich quick schemes or penis enlargement pills need to be flooding our fucking inbox... After all, we'll block you and then later clown your rep. So save face and don't do it. For all of you music publicists, don't feel left out because you are just as wanted. With regards to music, feel free to send releases pertinent to most genres. If you think based on what we write about, that we will like it, most likely, we will want to hear it... But if you think that we aren't going to be fans of three adolescents playing the accordion in a circle underneath bedsheets, don't waste our time.

Revisions added on 2/1/09: So we have gotten a lot of great feed back from many of you readers, artists and good ole' folks in public relations. However, now it seems as if it is time to revise our press kit. After all, revisions must come with growth right?

So Cliff has really appreciated the influx of content-related emails coming into his inbox. However, it seems as if there is a bar that must be raised.

70% of emails recieved have had a great approach and good opening, however, it seems as if the remaining 30% need a couple of lessons in netiquette. For instance, we don't want to be placed on press lists without our knowing, only to find an inbox full of emails about artists we DON'T EVEN cover, much less a PR rep that doesn't respond to emails. We like personal relationships. Cliff discusses plans with various artists, publicists, pr folks and CEOS on a one-v-one basis and is not interested in getting a string of emails that he cannot respond to should there be any questions that need to be asked. So first, prompt us to see if we are even interested in the work, send us a letter with some information that you think could be beneficial for us to know and if we like it, we will try double time to make sure we are on your lists. It just makes things more personal and it makes our relationship with you a helluvalot tighter... plus, if you need to ask us for a favor, we would be more inclined to do it for you just because of how cool we are with you.

This brings us to our next point... Our blog isn't a dumping ground for information. In other words, don't get at us by saying something to the effect of "Hey, I make music, post my track up on your website as soon as you can." The reality is that we don't have to post anything if we don't like it... So if you've got it, we'll make sure you get the play you deserve... But if not, then don't take it personally but we just don't like your shit... We won't say anything bad about your work, we just won't post it. This even applies for artists that are established with us. Certain tracks you send us will make the cut, and others will not. If there is something that we don't like (and liking something is entirely subjective), we'll just wait for you to send us some more fire down the road plain and simple.

Now that we have our two cents out of the way, lets get down to our new PR policy.


1. All brands, personal and public, soliciting publicity opportunities must provide adequate links directly to Anatomy effective within 36 hours of the post.
For reference, ALL NEW POSTS ARE PUBLISHED ON SITE AT 12:00 AM EST. This means that you have till lunchtime on the day after publishing to make sure that adequate linking is available on the website. Failure to do so will constitute an expedited removal of your content/solicited promotional item(s). This sounds harsh but the reality is that we are press and would like to be treated as such. Appropriate modes of promotion are:

  • Links on your corporate blog. Preferably in the side bar so that they remain in permanent view.
  • Links under your press section.
  • Links on your myspace page (This especially applies for all artists). NOTE FOR ARTISTS: You don't have to have a link to all of the posts about you on your MySpace, just a link to the general page: http://www.foryourenrichment.com
1(ctd). SIDE NOTES:
  • Solicited materials are considered all materials from brands, personal and public, that have been addressed to us through the brand.
  • Personal brands extend to Musicians, Freelance Writers and Corporations of five or less but also to bloggers as well.
  • If we solicit you for information, be they press list adds, interview opportunities, etc. Then #1 is not necessary for the brands that you represent.
  • If you are Public Relations or music Publicity, we would like to see our name somewhere on your artist's MySpace page, however, this is not necessary either, but would still be nice to do. Ideally, if an interview is conducted with your artist, it would be nice to say somewhere that he/she is featured on our website.
2. All blogs that put us on their email subscription list must supply an adequate link in their sidebar to Anatomy. Being added directly on email subscription lists, with prior notification or without is considered solicitation and therefore requires a link. Failure to provide a link with permanent blog placement will void any type of credit in sought out by blogs. Consequently, all blogs that do not follow this protocal will be lumped into the same category as press contacts. However, by providing a link, a permanent link to the blog of source will be provided as a mutual counterpoint on our sidebar as well. Also, all blogs providing us with links will recieve in-text credit for providing the information.

All revisions to the Anatomy PR kit will be effective at the end of the Wednesday publishing cycle (Wednesday Feb 4, 2009 at 12:00 AM EST).

If there are any questions, comments, concerns, please contact cliftnbrett@gmail.com

To all potential contributors and potential staff: WE ESPECIALLY WANT YOU. Contributors are in high demand right now around here and while we have a very small handful of writers and we are seriously looking to expand. On top of that, positions for all major categories are open... This includes Fashion, Music, Politics (which will be later changed to world), Women (which will be later changed to sex), Culture, and Lifestyle. However, if you cannot devote the appropriate time to writing with us, making us larger, and making us better, sorry, we don't want you. Perhaps you can contribute though.

For contributors: if you have a serious eye for cool and feel like a given story would arouse the interests of 20-something year old men, then submit your piece and quit making our mouths water.

So, now down to the contact credentials.

submit an email with a subject line discussing one of the following to cliftnbrett@gmail.com.

Cliff will promptly get in touch with you. If any further information is required, then request those credentials such as addresses or phone numbers in your email.

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